Proof Vs. PO

I still have a lot of people that are surprised when their PO says '1 color print' and they are billed for something different. We bill you for whatever you approve on your proof.  If your PO says 1 color imprint and you approve a 3 color imprint, you will be charged for a 3 color print.  As a default our artist will do the art to what we think is necessary for a quality print.  If we think the job would look better as a 3 color rather than a 1 color that is how we will do the proof.  It is at this point you and your customer will have to decide what you really want/need. If you think 1 color will be better or is all the customer can afford, then you need to DECLINE the proof with that information.  

We are not trying to upsell you anything, like when you go to any car wash in town.  

ME - I would like a basic wash please

THEM - we have a special, $5 more and we can do a full detail

ME - no i just want a basic wash

THEM - I can fix your windshield for you for free

ME - no i just want a basic wash

THEM - you should really get this window fixed

ME - thanks but really i just want a basic car wash

THEM - this is a large truck it will be $2 more

ME - Fine but that is all correct

THEM - $1 more i can add air freshener

ME - Please just wash my car

ThEM - do you need gas

ME - I hate this place

So the moral of the story is

1. You will be billed for whatever you approve on your proof
2. Read all the information on your proof and make sure it all is correct and what you expect to pay for
3. no one likes to be up-sold

Thanks for the work!
Eric Gibby